One Place World’s Biggest Brand Shouldn’t Be
At USD68.7 billion, Coca Cola is according to Interbrand the biggest brand in 2009. Nokia is at the 5th spot while Google is, at no 007, a whisker shy of McDonald’s. BMW is ranked 15 while Toyota is no 8. Samsung is a bigger brand than Sony just like J.P. Morgan is more valuable than Goldman Sachs.
Surprised? Me too. I wasn’t expecting to see that plastic bottle in one of our National Parks.
